marketing

Major Digital Artefact – Project Pitch

⬆ Check out my Digital Artefact ⬆ As a personal trainer and social media intern…
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Major Digital Artefact – Part 1

In this blog post, I’ll explore the evolution of my Digital Artefact (DA), which was…
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Digital Artefact Development

Process Documentation Weekly Discord Updates Social Media Strategy & Tracking Document The Fernwood Fitness Woonona…
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The Sound of Simlish: Bridging Gaming, Pop Culture, and Fan Communities

In Blog Post 1, I introduced Simlish songs from The Sims franchise as a unique…
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Simlish Songs – Analytical Framework

Simlish songs, the fictional language tracks within The Sims franchise, have evolved from quirky in-game…
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Social Media Killed the Radio Star

Media Ownership and How We Can Trust the News We Consume In an increasingly digital…
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Are You Beach Body Ready?

Taking a closer look at Protein World’s controversial ad campaign, ‘Are you Beach Body Ready’.…
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You Aren’t Fooling Me: Unethical Internet Marketing and the Shift in Audiences

How Australian influencer ‘Sarah’s Day’ and her recent controversy demonstrates the shift in how we…
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