Welcome to my first blog post for BCM112, and to my Project Pitch for my Digital Artefact ‘The Daily Allie’.
Based on my experience as a student living away from home, I have discovered that maintaining a healthy, balanced lifestyle can be quite a significant challenge with the restrictions of time, money, resources and knowledge.
Through short vlog-style videos and informative posts uploaded to a range of platforms, ‘The Daily Allie‘ will fill the gap that exists in the ‘lifestyle’ genre of social media- promoting mental and physical wellbeing specifically to students living away from home.
My project will help students navigate this scary but exciting new chapter of their lives by:
- Demonstrating that they aren’t alone in this journey
- Creating a one-stop platform with tips and tricks to lead a healthy, balanced lifestyle whilst taking into consideration restrictions on time, money and resources
Audience Persona
My content will take this concept and adapt it to fit the ideal lifestyle of a uni student with a low income and less time.
https://www.instagram.com/thedailyallie/